Case Study: Launching a SaaS Product in 8 Weeks

When a startup approached us with an ambitious timeline, we knew we had to work differently.Here's how we shipped a SaaS product in 8 weeks.

The Challenge

The client had:

• A validated idea with paying waitlist customers
  • Funding for 3 months of runway
    • Technical founders who could maintain post - launch
      • An 8 - week deadline(non - negotiable)

Week 1 - 2: Discovery and Planning

Ruthless Prioritization

We identified the absolute minimum feature set:

• Core functionality only
  • No nice - to - haves until v1.1
    • Simple authentication(email only)
      • Basic billing integration

Technical Decisions

We chose speed over perfection:

• Next.js + Vercel for rapid deployment
  • Supabase for backend(auth, database, storage)
    • Stripe for billing
      • Tailwind for styling

Week 3 - 5: Development Sprint

Daily Standups

15 - minute syncs kept everyone aligned.Blockers were addressed within hours, not days.

Design in Parallel

While devs built core features, design stayed one sprint ahead.No waiting for mockups.

Continuous Deployment

Every merged PR deployed to staging.The client saw progress daily.

Week 6 - 7: Polish and Testing

Bug Bash

The whole team spent two days finding and fixing issues. 47 bugs identified and resolved.

Beta Testing

20 waitlist users got early access.Their feedback shaped final adjustments.

Week 8: Launch

Soft Launch

Opened to waitlist with limited signups.Monitored closely for issues.

Results

• 200 users in first week
  • 12 paying customers by day 30
    • Zero critical bugs post - launch

Lessons Learned

1. Constraints drive creativity
2. Daily communication is non - negotiable
3. Done is better than perfect for v1
4. Choose boring technology when speed matters

Conclusion

8 weeks felt impossible until we did it.The secret ? Ruthless prioritization and relentless communication.